According to the Pew Research Center, Americans are finding their cars “less enjoyable” these days.

Today 69% of American drivers say they like to drive, down from 79% in a 1991 Gallup survey. And just 23% say they consider their car “something special — more than just a way to get around,” barely half of the 43% who felt this way in 1991.

Sounds to me like a good opportunity for sexier option (a metaphorical clean-up woman) to lure some of those dissatisfied drivers…

P.S. – Other transit nerds are talking about this. There’s even a PI Sound Off on the subject.